As the aroma of Thanksgiving feasts fill the air, there’s a lot to be thankful for in the cannabis industry. At CannaContent, we’re celebrating the season by recognizing the many things that make the space so special, from the plant’s natural healing properties to the...
As your dispensary barrels into the next busy season, digital marketing alone can’t do all the heavy lifting. Connecting your efforts to the retail experience is paramount to winning over new happy customers who intend to return time and again. How are you leveraging...
Whether you’re focused on one marketing campaign or a broader strategy, a strong marketing plan is the necessary backbone for success. This essential document — or set of documents — keeps your marketing team on track. Whether you’re a small business owner...
Video content is the current undisputed star in social media marketing. This medium is reshaping how companies connect with customers and stand out in a crowded marketplace. Nearly every marketer — 99% of marketers, according to Hubspot — reports that they plan to...
It’s a bird! It’s a plane! No; it’s The Algorithm! You’ve no doubt heard references to “the algorithm” on social media, particularly when it comes to the types of content you’re most likely to see. You may have even heard people talk about manipulating the algorithm,...
